• According to United Healthcare, maintaining 'mental sharpness' is now the number one health concern in the U.S.
Think about reaching the audience of Cognitive Labs, with 525,000 visitors per month in March 2008 that spent over 11 minutes on the site each time they visited. They are educated, affluent, take action, and are replacing TV viewership with casual games that help the brain. Cognitive Labs makes concern for the brain - now America's number one health issue - fun, informative, and entertaining. With a year-to-year growth rate of 506%, Cognitive Labs is the best way to reach this fast growing audience. We are catalyzing generations of people to take action in  the name of brain fitness. 

Fact: Not all games are created equal

Why? Crosswords and the like are fun and helpful, but the key is speed.  Uniquely, we provide free, real-time feedback on mental performance with both scientifically validated and patented technology. Recent articles in the N.Y. Times (August 2007) and Washington Post (December) outline the vast potential for speed-based brain training - the Times article refers specifically to our technology. Meanwhile, we have appeared on  KNBC-TV (Los Angeles), radio (Premiere Radio Networks), in the quality online magazine Slate, National Geographic Kids, News.com,(Australia),The L.A. Times, The Guardian,(UK)  PC World, and the blog Lifehacker but we are even happier to see individuals who have taken up our message go on to achieve renown and influence.    

As an advertiser, you have options: you could advertise on WebMD, Yahoo, or MSN Live or you could reach millions of dynamically engaging page views, with a further 30 to 40 million game screens per month, focused entirely on the brain and mental sharpness here, where people are learning about their own performance thresholds in real-time with 2.2 million people signed up. Our offer enrollment rate often exceeds 50%, sometimes approaching 100%. At the cutting edge of neuroscience and neuropsychology, cognitivelabs.com actively works today with researchers at institutions such as Stanford and UCSF in their studies and brings the latest technology direct to our viewers, unlocking the new brain of the web. In the past two years cognitivelabs.com has given invited presentations at the Alzheimer's Association International Conference on the Prevention of Dementia (Washington D.C.), the International Psychogeriatric Conference in Stockholm, and celebrated think tank SRI International (where the computer mouse was conceived) and has published extensively in the top journals, with new publications appearing in 2007, including research at Stanford on detecting changes in cognitive ability using our games.  
 

Sponsorships and Licensing:

Firms such as the very largest pharmaceutical companies have contacted us and agreed to license our games for a specific use, we welcome these inquiries.  Likewise, due  to the substantial visitor traffic and focused audience, a sponsorship on Cognitive Labs can reach a high percentage of active influencers, who change market perceptions, at a cost that is highly competitive with national cable TV yet much more effective and interactive. Contact us to brainstorm.     

Standard format advertising, subject to availablility is based on the following IAB Rate guidelines, but the actual prices may vary based on season and  objective.

  •       728 x 90 IMU   - (Top banner, above site logo) - $12-15 CPM
  •       300 x 250 IMU - (Rectangle content and blog) - $15 CPM
  •      160 x 600 IMU - (Skyscraper, right sidebar) - $10 CPM
  •      160 x 160 IMU - (Button, right sidebar) - $8 CPM

Syndication: Get our games for your online news site or journal, displayed embedded in your content using  the <embed src> tag not unlike YouTube.  Contact us for more information.

Text Links. You can buy a text link immediately through our partner Google and even target which part of the site you think fits your objectives. 
Advertise on Cognitive Labs!

Payment. Our minimum purchase of $2000 is payable by check or wire transfer prior to running your advertisement. Contact advertising@cognitivelabs.com to arrange.
 

Our Ad system (beta) lets you pick the kind of Ad you are interested in purchasing, target ads to different areas of the site, and buy unique experiences like MemoryTV (invented by Cognitive Labs; 20 impressions per play, or page view) while giving you the flexibility  to sponsor tests and games with your branding and message in virtually any language, including bundling with consumer products. Cut through the clutter and reach the people!

Foreshadowing Nintendo's Brain Age (TM) Cognitive Labs was the first company to ship a scientifically-valid memory game in 2005 with the wellness company Natrol (Nasdaq:NTOL) and achieved nationwide distribution at Walgreen's, GNC, drugstore.com and additional stores.  If you don't wish to email us (above) contemplate the questionairre:
 

Please answer all the questions:
 
Which Ad unit are you interested in?
 

What product would you like to Inform our audience about? 
 

What is your campaign budget? 
 

Your Email Address                 Your Phone Number    
       

Your Organization and Address 
 


Demographics and Reach: 

Terms and Conditions: Advertising is Sold on a Campaign or CPM basis and Cognitive Labs can provide a guaranteed number of impressions. If you wish to purchase a presence on Cognitive Labs on a click-though basis, you may indicate a preference directly through Google. Pricing depends on the Ad unit selected and position on the site. For sponsorships or Ads within Games, please discuss with our Business Development team after you indicate your interests above.